
About ALEXANDER WANG
Category: Product & Packaging DesignA premiere fragrance that fully captures the edgy and irreverent design sensibility that make the Alexander Wang brand so unique, alluring and identifiable.
- Client ALEXANDER WANG
- Creative Ludique for Love


About BARKER BLACK LTD.
Category: Product & Packaging DesignSubversive luxury wrapped in classic tradition, Barker Black LTD. creates bench-made gentleman’s shoes in the English tradition. Inspired by Her Majesty’s 17th century Dandy Lancers, all of whom historically carried a telltale satchel emblazoned with a scull and crossbones signifying death, or glory on the battlefield.
- Client BARKER BLACK LTD.
- Creative Ludique

About DE BEERS JEWELRY
Category: Product & Packaging DesignCreative for a Brand Engagement program with a focus on top-tier clients.
- Client DE BEERS
- Creative LUDIQUE

About FAWN
Category: Product & Packaging DesignWhitney D. Crawford, heiress to John Deere, and José Velasco Vega, Central Saint Martin’s graduate and former director of design at KiKi de Montparnasse approached Ludique to help create a new brand slated to launch as part of the February 2017 fashion week season. Influenced by Whitney and José’s respective backgrounds and goal to create a line representing the full wardrobe of a woman in touch with an elevated, intelligent and individualistic sensibility, combined with inspiration taken from the vision of the new romantic movement of the 1980’s, Ludique created FAWN.
- Client FAWN
- Photographer TXEMA YESTE
- Stylist BERNAT BUSCATO
- Hair PASQUALE FERRANTE
- Makeup TYRON M.
- Model JULIA BANAS
- Producer BKP / MOLLY DOWD
- Casting STEPHANIE STEIN
- Creative LUDIQUE

About FENDI
Category: Product & Packaging DesignIn order to update the Fendi brand identity to create a softer, more feminin appeal while staying true to the brand's true recognizable spirit, inspiration was dawn from the ochre walls and feminine architectural forms of the brand's home, Roma.
- Client Fendi
- Packaging Ludique for Lipman
- Illustration Ladi Hicks

About HARRY WINSTON
Category: Packaging DesignHarry Winston Advertising and Brand Communications
- Client HARRY WINSTON
- Photographer COPPI BARBIERI
- Photographer JASON PIETRA
- Director ROB KASABIAN
- Creative Ludique

About KENNETH COLE
Category: Product & Packaging DesignThe first fragrance Masterbrand for Kenneth Cole in fifteen years. Kenneth Cole for him/for her is evocative of the brands ethos of intelligent and irreverant expression.
- Client KENNETH COLE
- Creative Ludique for Lloyd&Co

About LA MER
Category: Product & Packaging DesignElegantly concepted, a rich multi-faceted approach to design and execution are the hallmarks of Genaissance de La Mer, a highly exclusive new offering with a distinctly VIP experience. Also, a new look at a quintessential offering from La Mer that employs a design approach inspired by the electromagnetic forces that ignite the efficacy within The Essence.
- Client LA MER
- Creative Ludique

About THE MACALLAN M
Category: Product & Packaging DesignA proper luxury special edition, reflecting the exceptional pillars of The Macallan brand, which speak to a story of the highest expression of integrity, quality, and of course, luxury. This special edition expresses true luxury from start to finish, whether through the exclusive identity design or a Lalique crystal bottle, or the scotch itself.
Designed for and implemented exclusively for The Macallan M special edition, the identity’s letter forms are based on traditional woodcut typography selected specifically to reflect a true spirit of heritage, tradition, quality and craftsmanship. This traditional style of typography was then customized to evoke the deep history and timeless luxury of the brand.
- Client THE MACALLAN
- Creative LUDIQUE for BARON and BARON

About MCM
Category: Product & Packaging DesignA proper luxury special edition, reflecting the exceptional pillars of The Macallan brand, which speak to a story of the highest expression of integrity, quality, and of course, luxury. This special edition expresses true luxury from start to finish, whether through the exclusive identity design or a Lalique crystal bottle, or the scotch itself.
Designed for and implemented exclusively for The Macallan M special edition, the identity’s letter forms are based on traditional woodcut typography selected specifically to reflect a true spirit of heritage, tradition, quality and craftsmanship. This traditional style of typography was then customized to evoke the deep history and timeless luxury of the brand.
- Client THE MACALLAN
- Creative LUDIQUE for BARON and BARON

About ONE: SONS & DAUGHTERS by EDWARD MAPPLETHORPE
Category: Product & Packaging DesignLooking to create a definitive volume for his life's work – a portraiture series capturing the purity of individuality as expressed through sons and daughters in their first year – Edward Mapplethorpe approached Ludique to partner with him on the design of the book, "One: Sons & Daughters."
With a poetic forward by Patti Smith, a special launch at Bergdorf Goodman, coverage in the New York Times and more, "One," is truly a triumphant celebration of life.
- Client EDWARD MAPPLETHORPE
- Creative LUDIQUE

About Oscar de la Renta
Category: Product & Packaging DesignInspired by the brands heritage and Oscar de la Renta's passion for botanical and floral arrangements, Bella Blanca embodies the timeless femininity of the Oscar de la Renta muse.
- Client OSCAR DE LA RENTA
- Creative Ludique for Love

About STEINWAY & SONS
Category: Product DesignSteinway was looking to create an elegant solution to communicate the unique and inspired Steinway brand tradition of bespoke craftsmanship.Ludique created a celebration in print – 1 in 100,000. The limited edition book celebrates the brand's bespoke piano creation – as elegant and elaborate in it’s concept as in it’s execution, and as bespoke as the piano itself.
- Client STEINWAY & Sons
- Photographer NICHOLAS ALLEN COPE
- Creative LUDIQUE X LOVE